Water Filters: The Green Shift Towards Eco-Friendly Water Consumption

Water Filters: The Green Shift Towards Eco-Friendly Water Consumption

In recent years, the growing awareness of environmental issues has prompted individuals and communities to seek sustainable solutions in their daily lives. One such area where environmentally conscious choices can make a significant impact is in our drinking water consumption. Water filters have emerged as a clear winner over bottled water when it comes to environmental friendliness for several reasons:

Reducing Plastic Waste

One of the most pressing environmental concerns posed by bottled water is the staggering amount of plastic waste it generates. According to Water UK the UK sees the annual consumption of 7.7 billion plastic water bottles, with an average individual in the country using 150 such bottles, translating to over 3 bottles each week. A significant proportion of these are not properly disposed of, leading to the contamination of our water bodies, contributing to pollution and harming wildlife. Astonishingly, if just one out of every ten UK residents opted to refill their water bottles with filtered tap water just once a week, we could reduce plastic waste by approximately 340 million bottles annually. Imagine the impact if we all used refillable bottles with filtered tap water, eliminating the need for single-use plastic bottles altogether!

earth sinking in plastic pollution

Lowering Carbon Footprint

CNN report over 1 million bottles of water are sold every minute worldwide, with the United Nations University Institute of Water, Environment and Health predicting global sales of bottled water to nearly double by 2030. This is hugely concerning as the production, transportation, and disposal of bottled water have a considerable carbon footprint. From the extraction of raw materials to the energy-intensive bottling processes, bottled water consumes vast amounts of energy and resources. In contrast, water filters have a minimal environmental impact. They require fewer resources during production and reduce the need for transporting heavy bottles over long distances, leading to a reduced carbon footprint.

Lowering Your Carbon Footprint

Energy Efficiency

Water filtration systems are designed to be energy-efficient, using minimal power during the filtration process. On the other hand, the production and distribution of bottled water require substantial energy inputs. By opting for water filters, we help conserve energy and decrease greenhouse gas emissions.

Preservation of Water Resources

Bottled water companies often extract water from natural sources, depleting local water resources and causing harm to the surrounding ecosystems. In contrast, water filters utilise existing tap water infrastructure, which reduces the strain on natural water sources.


CNN report a 73% growth in bottled water sales from 2010 to 2020, making the industry one of the fastest growing in the world. Whilst the bottled water industry is profiting substantially, purchasing bottled water is more costly for consumers compared to investing in a water filtration system. From a financial perspective, choosing water filters over bottled water can lead to significant savings. Bottled water, being a packaged commodity, comes with added costs related to production, packaging, transportation, and marketing. Over time, investing in a water filter can lead to significant cost savings, making it an economically viable and environmentally friendly choice.

Reducing Contamination

Recent studies have shown that bottled water is not immune to microplastic contamination, with plastic particles found in many popular brands. In contrast, water filters can effectively remove a wide range of contaminants, ensuring that the water we consume is cleaner and healthier.  For example, ZeroWater filters reduce 99.6% of all total dissolved solids by using a unique 5-stage filtration process that includes activated carbon and an ion exchange resin to purify water and improve its taste.

Say no to single-use plastic and join the movement towards a cleaner, greener future with ZeroWater today!